When you create your account, you choose a user name, which will also become your Clipparoo end url.  So, for instance, when you go to your page, it will say:
www.clipparoo.com/yourusername


The url for your Clippboard or Brandboard is now appended to that, for something like:

www.clipparoo.com/yourusername/clippboard


In the future, we'll allow you to choose a second user name/end url that is specific to your Brandboards and more appropriately describes your business, so if your user name is personal, you can have a more business-oriented end url for Brandboards.